This growth marketing test evaluates the depth and breadth of candidates’ multi domain marketing knowledge and their ability to diagnose growth barriers, develop growth plans, and implement them for a B2C or an eCommerce business.

If your organisation is in a competitive market and is aiming for growth, creating a new revenue centre, or is launching a new product, you will need help from a new breed of marketing professionals: growth marketers.

Growth marketers bring deep experience in multiple areas of marketing. They possess the power to analyse and improve your entire digital footprint, end-to-end customer journey, and shopping cart experience while pinpointing key weaknesses and optimization opportunities, large and small, to help you reach your goals.

Growth marketing is frequently a driver of digital transformation, helping you become more humble and agile as an organization, addressing strategic and tactical needs, identifying and closing weaknesses related to strategy or tactical channel implementation across primary B2C channels.

Candidates who perform well on this test have:

- The breadth and depth of knowledge across multiple marketing specialties

- Rounding into a comprehensive marketing generalist profile

- Approach problem solving pragmatically

- Possess hands on technical skills, such as optimisation, testing, and experimental design

Find out which candidate is an ultimate growth marketing machine. As a senior team member, a growth marketer brings a complete skill set across multiple marketing disciplines, can understand and analyse any part of the funnel, devise a plan to improve any metric from any channel, and help implement them using advanced skills in several specific channels.