The Public Relations Strategy is a test of skills that are essential for success in public relations roles. It covers press releases, pitching to the media, being successful with the organizational side of PR, and crisis PR.

Whether you are on the client or the agency side, public relations is a field that demands strong skill sets from PR professionals. A competent PR professional can collaborate with marketing and executive management partners to develop messaging and stories that will attract the right media attention.

A PR pro will then be able to engage with members of the media and land positive press coverage while dealing with potentially difficult crisis situations if they arise. This test assesses your skills in these important areas of PR work.